Want to sell on Amazon
Why should you sell on Amazon.in?
- Crores of people buy from Amazon.in
- Secure payments & brand protection.
- Sell globally & reach 180+ countries.
- Services & tools to grow your business.
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Sell on Amazon – Amazon Seller Registration Process
Selling on Amazon is really good for any Business. Nowadays, The Sellers have also found an easy way to reach out to their customers which are located in any part of the world through e-commerce platform marketplace.
There are many marketplaces to shop on. But Amazon is considered one of the fastest-growing E-Commerce websites in the world. Amazon ranks among the best rated online retailers in customer satisfaction, price, and selection of the products. Being an Amazon seller, you can start your Online Business from the comfort of your home. Amazon can definitely help in improving the profitability of your business.
Doing business with an Amazon, you don’t need to put up cash for the employees, retail showrooms, advertising, insurance, promotions, or any of the other costs of traditional retailing business.
When compared to other large e-commerce websites, Amazon doesn’t charge its sellers any fees like listing fees or promotion fees until the seller products have been bought and paid for.
And the best part is that Internet fraud is exceedingly rare at Amazon, in contrast to other websites. Amazon screens the customers for you, It will collect the payment from the buyer and sends the payments to your bank account within 7 days.
There is also an option for the sellers If they don’t want to deal with the online customers themselves, In that case, Amazon will handle it all for the seller.
By paying extra fees, Amazon will ship seller products to the customers and handle all the customer service, e-mails, and product returns. All the sellers need to do is ship the products to an Amazon warehouse (Amazon Fulfillment Centres).
Want to Sell on Amazon
How does it work on Amazon?
Step 1: Set up your store on Amazon Marketplace
The first step is to register yourself on Amazon seller central with required documents. The second step is to List your products in one of the categories which is relevant to the product. You can opt for professional service providers who can help you to create the best quality catalog. Make the products stand out by advertising tools using Amazon Sponsored Products. Get impressions for the offers and pay only when the ad is clicked.
Step 2: Receive orders from Amazon customers
Once the product is listed in the inventory it will then available to all the customers when the listing goes live. A customer sees the product and then places the order and once the order is placed the seller can process the Order within the Manage Order section.
Step 3: Amazon delivers the order
Once the order is placed by the customer, Amazon then picks the product from the seller’s business address and delivers it to the customer address. The seller gets access to Amazon’s easy ship service where the seller can track the order.
Step 4: Receive Payment from the Amazon
As per the Amazon policy, the fees get deducted only after the actual sale is made. Amazon ensures safe and timely payments to the sellers. The payment gets deposited into the seller’s bank account within 7 days.
Step 5: Grow your business by Promotions and Advertisements
Amazon helps the seller in growing the business by providing various strategies and useful tips in order to boost your selling performance and thus earn higher profits. The seller has 24×7 access to the seller support numbers in order to sort out the issues. The seller can track their seller and account performances through account health performance dashboards and customized reports.
Step 6: Expand to Amazon Globally
Amazon also helps the seller to grow business globally and get access to international customers. Amazon is committed to the success of all the sellers and it is proud to offer the best services to the buyers as well as the sellers. If you want to start online business nationally or internationally, then there is no better way than Selling on Amazon.
There is one best program for the seller which is called ‘Seller Rewards Program (SRP)’ which helps the sellers to earn Rewards as they sell on Amazon.in by simply performing different tasks and participating in certain contests/offers. Moreover, sellers can refer other sellers who are selling offline and also refer their friends to sell on Amazon.in using Amazon exclusive referral program ‘Refer a Friend’ and thus earn rewards for such successful referrals which are joined by them.
Selling Online on the Amazon marketplace is the easiest and inexpensive, and most convenient way of starting the business in the online world. To sell on Amazon, you can create an Amazon seller account for free, list your products in the inventory, promote and advertise the products, and increase your sales and profit using Amazon easy to use the platform. On Amazon Seller Central, Seller can get the fast payments directly into their bank account.
Benefits of Selling on Amazon
- Huge Customer Base
Amazon boasts of a Three Lakh Plus strong customer base in India, all its customers as diverse as the ethnicities of the country. When starting your business in India, you wouldn’t have to go anywhere scouring for prospective customers since they are already there on the Amazon marketplace. On Amazon, you don’t have to wreck your head over the acquiring buyers. And the best part is that customers already trust Amazon with catering to their needs. You can bank on the same for promoting your Online business. - Fast shipping:
Being an entrepreneur, one of your primary concerns should be delivering your items to the customer’s on time without any glitch. A hassle-free delivery system entails a lot of money and sweat over the logistics, packaging, shipping partners, etc. With Amazon, all things are already taken care of when it comes to the point of packaging, delivery, customer service, Returns, etc. All you need to do is sign up for Fulfilment by Amazon Program (FBA). - No fixed costs:
No matter which marketplace you list your items on, you have to pay some fees even before you start selling on the marketplace. But here on Amazon, there are no additional hidden costs to incur. You only start paying once your first product sells. - Secure and timely payments:
There’s no meaning to having a business of your own if you don’t get paid on time. Amazon ensures that whatever the profits you earn, payments are credited to your registered bank account, on time. Amazon payment portals are safe and secured with full encryption. You don’t have to worry about fraud.
Increase your Sales By Creating Coupons on Amazon and Delight your Customers
Amazon has also announced the launch of ‘Coupons’, a self-service tool that will allow sellers to create their own digital coupons on their items to offer exciting promotions to their customers. This tool will definitely help them to promote their items and eventually get better sales.
In simple words, Coupons are the digital version of the vouchers, which are similar to those that we get in the brand stores or in the supermarkets. These can be used to avail percentage off or money off on eligible single or multiple items.
Coupons will appear throughout Amazon.in pages including offer section on the search results, product detail pages, Amazon deals page, and there is also a separate page just for the coupons. The customer has to click on ‘Collect Coupon’ and the offers will instantly be applied during the checkout.
Benefits of creating coupons
- Increases your chances of making a sale on Amazon
Coupons can definitely increase the chances of attracting more customers towards your items, which in turn helps in improving the sales of the items in the inventory. Any kind of coupon or promotional offer can automatically draw the customer’s attention towards the item. Every customer eagerly looks for good offers while doing online shopping. As a seller on the Amazon, you can also create coupons for your buyers and thus increase the chances of getting more item sales.
- Increase the visibility of your items:
Offering discounts (money off or percent off) will definitely attract the customers to your online store, thereby increasing the visibility of your items. Make sure that you advertise your offer clearly on the items in the inventory and while writing the description part of it. You should also emphasize Offers and once the offer is set, you can expect to see increased traffic and an increase in the sales too.
How to generate coupons on Amazon Marketplace?
- Generating coupons is very easy.
- All you need to do is go to the ‘Advertising’ tab in the dashboard and click on ‘Coupons’.
- If you are generating coupons for the first time then click on ‘Create your first coupon’.
- Choose your items for which you want to create coupons by entering the item SKU or ASIN code, click on go and add the coupon button.
- Continue to the next step, enter the discount you want to offer to the customer’s as a percentage off or money off on the selected items, and set your budget.
- Select if you want to restrict the coupon redemptions on the items one per customer or many and continue to the next step.
- Give your coupons the best title, if you want you can also choose to limit the audience of your coupons to all customers or only to the prime customers.
- Schedule it for how much time you would like to run the coupon offer and continue to the next step.
- Review and then click on the Submit button. Coupons will be live on Amazon.in as per the scheduled time which is set by you at the time of creating.
- By generating the coupons on the items, you may be able to attract a large customer base, who will shop from your store again and again.
So what are you waiting for? Register yourself as an Amazon Seller and take the best advantage by creating offers on Amazon, thus getting more sales.
FAQs
How to register as an Amazon.in seller?
If you already have an Amazon.in customer account, you can sign in with this Email Id / Phone No. and enter your customer account password to begin selling with the same account.
You can also choose to create a separate seller account with a different email address, phone number & begin registration. Visit Amazon.in/sell to register.
How do I manage orders & returns?
Go to ‘Manage Order’ on the Seller Central page. Track all your shipments status, shipping service, payment mode here & keep yourself updated to avoid any mismanagement.
To manage returns, go to ‘Return Reports’ under the Reports section. Track your return shipments and refunds. Or you can join FBA for a hassle-free experience.
What is the Buy Box?
Buy Box is the box on the right side of an Amazon.in product, from where a customer can buy or add it to their cart. Since there can be multiple sellers selling the same product category, the Buy Box goes to one seller only, for which they need to compete on certain parameters and win.
How do I make products more visible?
You can get more visibility to your products by:
1. Using relevant keywords – Include keywords in your product title that people type in while searching to get on their top search list.
2. Advertising – Activate Sponsored Product ads to make your product appear at multiple places.
How do I make sure my customers don’t buy a fake or counterfeit product?
Amazon.in has initiated a Transparency Program to identify fake products. All you need to do is register in the program and get Transparency codes for your products.